Speaking of Events...

Julia Rutherford Silvers, CSEP

Certified Special Events Professional

Event Management Authority & Educator

Speaking Consulting Instruction Design

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Event Legibility™

Ever had to explain what ingredients were in the appetizers, where the toilets were, when the entertainment would start, how to bid on silent auction items, or why guests weren’t allowed to “bring their own bottles” to an event? These might be indications that your event is not legible, which often leaves guests or attendees confused and clients dissatisfied. Discover the cognitive tricks of the trade in this highly entertaining program.

  

Learner Objectives

In this program, you will learn how to:

  • use wayfinding techniques to make your event site more legible

  • use signage and announcements to make your event safer

  • use sensory cues to enhance your event flow

  • use marketing to sculpt attendee behavior

 

DANGER: Hazardous Events

Decision Making

EMBOK Method for Continuous Improvement

Emergency Action Plans

Introduction to Financial Management

Introduction to Risk Management

Link Between Project & Event Management

Packaging & Managing An Experience

Procurement Management

Professional Event Administration

Professional Event Coordination

Professional Event Marketing

Professional Event Risk Management

Risk Assessment

Sharpen Your Writing Skills

Site Inspection from a Risk Management Perspective

Stakeholder Management

Theme Dreams

Writing Winning Proposals

  

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